About Us

Josh Pena: Director of Operations

Josh Pena: Director of Operations

Being a West Texas native, Josh Pena wanted to make sure and give back to the community that has supported him. With 5 years of Solar Energy experience, Josh sought out the perfect opportunity to educate and help Midland/Odessa residents lower their electric bills. He has seen different companies from outside of our community, take advantage of our residents and leave the Permian when they hit quota.

Painted with pride, Josh put pen to paper on how he could educate consumers to the fullest, while providing clean and renewable energy that offsets electric bills. His message is clear: "We're not in the business to make a million sales, however, we would rather educate one million clients on what their best option would be for renewable energy." Ruby Rock Solar's missions is to teach homeowners what solar can do for them not only now, but in the future as well. Potential clients considering solar should never feel "pushed into a sale," but instead feel excited and interested to learn about solar. Ruby Rock Solar prides themselves on not only being a true local provider, but the educator of the Permian Basin for renewable energy.

Another problem Josh noticed with competitor solar companies, was the stress they caused people to have. A resident or commercial building owner should never have to contract different subcontractors for Solar. Ruby Rock Solar is proud to offer everything under one umbrella. Whether its financing, installation & Solar Energy consulting, Ruby Rock representatives can handle every task for you. With partnerships in place, Josh and Ruby Rock have the luxury to be your start and end points for all solar needs. He took it as far as also having A/C Services, Water Softener Services, structures and roofing contractors available for customer needs.

Ruby Rock Solar, The Permian's Ruby in Renewable Energy

Sabas Pena III: Lead Advisor

Sabas Pena III: Lead Advisor

Sabas Pena III brings 15 plus years of industry experience to the Permian Basin. Like his younger brother Josh, Sabas believes in using his educational background in solar energy to put residents in the best position possible. He currently oversees some of the major commercial solar plant projects in the state of Texas. Sabas Pena: "Something new individuals don't know are the quality of the actual solar panel. Ruby Rock Solar uses the same solar panels that major commercial buyers use on solar farms. They are hands down the best option when embarking upon renewable energy for personal usage." Mr. Pena also has a background in real estate, giving him another leg up on competitors when it comes to making homes more energy efficient.

Sabas Pena Jr: Energy Service Consultant

With 35 years of experience in Energy Services, Sabas Pena Jr. firmly believes that renewable energy is the future on a global scale. Sabas Pena Jr: "Ruby Rock Solar is providing a service to our community and bringing us into the future, while cutting expenses." With his experience, he has seen the astronomical electric bills commercial buildings have to pay on a month to month basis. He see's solar as the perfect opportunity for shops, commercial offices, residential homes and more for cutting costs. Within his industry experience, Mr. Pena has managed multiple commercial shops and business's. He has been in the front lines of witnessing just how expensive things can get on the electrical side, especially with crazy hours of operation. Had he known about solar sooner, he would've taken action and implemented solar to cut outlying expenses.